Hello all, welcome back, today’s topic is going to be 10 Ways To Revive Your Old Blog Posts which will bring new traffic to them.
If, you are anything like me you will be constantly writing new blog posts, over time you are going to change and grow. Your writing has probably gotten better, the style could change as well. The subjects you write about may have taken on a new direction altogether.
You are probably embarrassed when you look back at your first posts. Have you ever looked back at your old posts and thought I was proud of that once?
You could be very tempted to delete them (PLEASE DON’T DELETE THEM! This can cause you to have a problem with sitemaps and Google).
What Should you do? I’m going to share a secret, those old posts are tarnished Gold waiting for a polish. So, breathe some new life into them. You can add new content and take some away, you worked so hard on it at the time, so why ditch it?
To begin with, read the post through a couple of times. Take a few notes of anything that you feel should be changed. There will be some for sure. When reading ask yourself some questions:
Do You Know More About The Subject? Ways To Revive Your Old Blog Posts
It is normal for you to gain more knowledge on a subject over time. Here you can add to the paragraphs already written, or create new paragraphs with the new things you have learned, This is a great way to give your readers new tips and insights.
Please note that some of the links in the content below are affiliate links and at no additional cost to you, I’ll earn a commission. When you purchase a product or service using my affiliate link, I’m compensated, which helps make content like this free of charge for you.
Are Your Writing Skills Better?
Over time your writing skills will have gotten better since writing those early posts. Maybe you are using something to help you to spell or grammar check or you have just changed the way you write. Take your time over these tasks, it will be for the benefit of your readers in the long run.
Maybe your paragraphs are on the long side? Readers prefer shorter paragraphs it helps to keep their focus and interest.
Make a quick check on your punctuation and grammar. If these are not correct it can make your work look unprofessional and that can lose your audience.
How I improved my writing skills, Using Grammarly, this is not just a spell checker, it also does grammar, punctuation, and plagiarism as well. It is the best spell checker out there bar none. This can improve your writing tenfold and it has a free version.
Has Any Information Changed?
With Pinterest, Facebook and Twitter constantly changing, It is imperative to look at your old posts to ensure you are not giving your readers incorrect advice. Change anything that has changed to stay credible in your reader’s eyes.
Do You Now Have Related Posts?
As you go through the old post you may realize you have written another post on a similar topic. Now you can add links to that post were necessary to drive new traffic to more of your content.
Do You Format Your Posts Differently?
Over time, it’s possible that you format your posts differently, are your paragraphs and headings different? You could have changed the colour the font size or style. Do you use all capitals now as opposed to just the first letter of each new word? It is visually appealing for every page on your website to be consistent, this makes it easier to read and people will stay longer.
Are You With New Affiliate Programs?
After getting started with a blog it’s not unusual to change affiliate programs, ensure you go through and change the links to the new programs. If you don’t do this then you are possibly leaving money on the table. If you are looking for some reputable affiliate companies to join I recommend Shareasale and JV Zoo. When I have some more I will come back and update this information.
Do You Use A New Image Provider?
Going back and looking at your old images, you may find that newer and more relevant ones are available. Maybe now you take photos and create your own images. There could be some new stock image providers that have bold new pics to use. You could even design a new stylish pin to announce your new revamped post.
Metadata Has It Been Filled in?
In my haste to get my super content in front of as many eyes as possible, I made the mistake of not filling in the metadata on my images. This is a rookie mistake that lots of new bloggers make. I didn’t know any better!! It is very important to ensure you fill out the alt text for every image on your post. If you need a bit of help I recommend looking at the Tasty Pins Plugin, this plugin could be a major game-changer for you when it comes to Pinterest descriptions and filling in the alt text.
Check Your Links
Over a period of time, a link can become broken. Every once in a while a product you have linked to becomes unavailable. Or in some circumstances, an affiliate program can change its links. A link that takes your readers to an error page can affect your credibility (not to mention it’s super annoying). Ensure you check links regularly to make sure they are still taking your readers where you say they will.
Did You Use SEO Techniques In The Beginning?
SEO techniques may not have been your strong point in the beginning. Add any new useful tags, categories, and keywords you can think of. And again, please make sure to fill out your metadata, I cannot stress this enough. This is another area that the Tasty Pins Plugin can really help you out with SEO.
• Design a couple of new pins for the post and share it to Pinterest with a brand NEW description. This will tell Pinterest it is a new pin. And we all know Pinterest absolutely loves NEW content!!
• Reshare your post with all of the new updated features to any other social media platforms that you normally use.
Now, that you have done one post go back and do any other you find yourself cringing at! Don’t rush to get them all done in a day, take your time to do them slowly. This is a great thing to do when you can’t think of anything to write. We all get writer’s block from time to time, now you have 10 questions to ask when looking at old posts, that you can breathe new life into them. Enjoy!!!
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Grammarly: As I mentioned previously I saw a huge improvement in my writing after installing and using Grammarly. It is the World’s leading checker of punctuation, spelling, grammar, and plagiarism. The better your writing, the more professional you will be to your readers. Did I say they have a FREE version? You can find out more from Here.